Brikl is a leading all-in-one platform for E-commerce microstores worldwide.
In essence, they turn “chaos” into “control”, and lay a solid foundation for successful business. In order to do that, Brikl first reached out to Keplar Agency to provide them with a solid brand strategy, laying the foundation that would go on to inform their new visual identity.
The adaptive logo system sets the tone throughout the whole identity, which fully reflects the flexibility, playfulness and interactiveness of Brikl with its interactive building blocks.
With our custom illustrations and animation design, we turned a strong,
e-human and agile virtual character into a unique and recognizable brand
that stands out from the corporate-tech industry.
Meet Brikl. The friendly, personal solution for micro-stores. The “building blocks” concept implemented in the interactive logo design, allows Brikl to deconstruct it to separate blocks and keep the brand’s tone of voice. A smart design system translated into multiple touch-points with memorable visual features for optimised user experience and business flows.